Hey Sport, R U OK?

hello • 29 June 2020
R U OK? has launched a campaign to equip community coaches with resources and tips to ensure all members of their sporting community feel safe and supported. 

The ‘Hey Sport, R U OK?’ campaign is backed by QBE Foundation and promotes an R U OK? Culture of mutual respect, trust, authenticity and a shared willingness to support those in the grassroots sporting community who might be struggling. 

CEO Katherine Newton says sport has a crucial role in the community. 

“Sport can break down barriers, reduce stigma and provide a safe and inclusive environment where everyone can thrive but for that to happen everyone needs to play their part, none more so than coaches,” said Ms Newton. “All the feedback and advice we have listened to points to coaches as having the most influential role in grass roots sport and the opportunity to change lives.”

The ‘Hey Sport, R U OK?’ campaign provides resources to help coaches spot the signs that someone might be struggling and guides them through what to say and do in the event one of their athletes, players or sporting colleagues is not okay. 

“We are sadly, too often contacted by sporting clubs and associations who want to host games or activities to honour members of their sporting community who have died by suicide,” said Ms Newton. “This has highlighted a further need for a proactive preventative approach and has led us to develop the ‘Hey Sport, R U OK?’ campaign.

"The audience for these resources is significant as is the potential positive impact because sport talks to all age groups across economic, regional and cultural demographic markers."

The Australian Bureau Statistics estimates 5.2 million Australians aged 15 years and older are involved in organised sport and physical activity with 4.7 million in playing roles and 1.4 million in non-playing roles. Close to a million of those involved participated in both playing and non-playing roles. 

Hockey veteran Rachael Lynch is a member of the R U OK? Sport Advisory Group involved in the development of the resources and says they will be an invaluable tool for coaches.

"It might not say it in the coaching manual but it’s likely that at some stage every coach will be called on to be an ‘accidental counsellor’ and this campaign provides these simple, free and easy to adopt resources so clubs, teams and associations can proactively embed an R U OK? culture that encourages everyone involved to support each other both on and off the field," said Ms Lynch. 

Ms Lynch has achieved much in elite sport. She is a Hockeyroo, Olympian, dual Commonwealth Games gold medallist and World Cup silver medallist. She has played in more than 220 games for Australia, but it is her progression through the ranks from junior sport, her coaching experience and her work as a registered nurse that drives her support of an R U OK? Culture.

"Off the field I’m very active promoting mental health awareness so I understand first-hand the potential of Hey Sport, R U OK? to benefit participants, officials, administrators and supporters across the grass roots sporting community,” said Ms Lynch. “Building that culture isn’t down to one person but coaches can certainly put the foundations in place." 

QBE Foundation, Co-Chair, Jon Fox said they are proud to be major partners of R U OK? and the Hey Sport, R U OK? campaign. QBE has a long history of involvement with sport, partnering with leading sports teams in Australia for over 30 years.

"We have long-standing partnerships with sport organisations including Sydney Swans and NSW Swifts where we extend our support from elite athletes right through to Youth Academies that nurture the next generation. We recognise the importance of mental health awareness across all levels of the game and are delighted to back the Hey Sport, R U OK? campaign to support the broader sporting community," says Mr Fox.

"QBE will encourage our elite sport partners to share the resources throughout their clubs and promote the campaign at a grassroots level."

The Hey Sport, R U OK? resources are all available for free download and include a Conversation Guide for Coaches, ten principles of an R U OK? Culture, posters for display in sporting clubs and training facilities, tips on how to ask, “Are you OK?” and what to do next.

If you need guidance on how to support someone, visit ruok.org.au or if you need support or know someone who does, visit www.ruok.org.au/findhelp for professional support services and self-care tools. 



14 December 2025
The recent incident in Sydney has left many feeling distressed and overwhelmed, and you may notice the children in your life are struggling too. Below, you’ll find advice from mental health experts on caring for your own wellbeing, and providing meaningful support to others in the days and weeks ahead. Talking to children about traumatic events Children are likely to have seen and heard distressing information about this incident. Ongoing news coverage, images and discussion can intensify feelings of anxiety, sadness and anger. The Child Mind Institute has published a practical guide to help parents and carers talk with children about traumatic events. The guide offers practical age-specific advice and has been developed by experts in child psychology, you can access this guide here . Events involving violence or serious harm can be especially difficult for children to understand or discuss. The guide focuses on helping children feel safe, supported and reassured, and encourages parents, carers or guardians to: Provide comfort and reassurance, including physical affection Remain calm and measured when discussing the event Maintain regular routines to restore a sense of normality Encourage play, connection and time with others Share honest, age-appropriate information from trusted sources Limit children’s exposure to news, especially younger children Listen patiently and validate children’s feelings Recognise that fear, anger, sadness or guilt are all normal reactions Looking after yourself, and supporting others Rachel Clements, R U OK? Advisor, and Director of Psychological Services at Centre for Corporate Health, said strong emotional reactions are normal and healthy for people of all ages following public acts of violence, even among those not directly impacted. “Some reactions that are incredibly normal are concern, shock, horror, disbelief. When that wears off sometimes, people experience stronger feelings, sometimes anger, despair, sadness, anxiety or fear-based behaviour."  Ms Clements advised that connecting with friends, sporting clubs, or workplace networks, and simply asking ‘are you OK?’, can play a key role in supporting people experiencing distress. "This event will disrupt the nervous system. One of the most important things we can do is stay connected, talk to each other and lean into supportive conversations,” Ms Clements said. She suggested starting a genuine conversation by asking questions such as: 'it's been tough watching this information coming to light, how are you feeling about it?’ “Then, all you’ve got to do is listen with empathy, without judgment or interruption, and just allow someone to talk about their experience and how they are feeling. When it is the right time in the conversation, you can then gently guide someone towards supportive actions, like doing some gentle exercise, staying connected with friends and family, or maintaining regular routines.” Ms Clements emphasised the importance of checking in again to ensure people have continued support. If you notice someone’s distress is ongoing for several weeks and begins to affect their work or social life, professional help should be encouraged. If you or the children in your care are experiencing ongoing distress, consider speaking with a doctor or another trusted healthcare provider. Free and professional 24/7counselling services are available, find contact details here . If you or someone you know is in immediate danger, call 000. Ask R U OK? Any Day.
11 December 2025
This year, Australians continued to grow their confidence and capability to ask, 'are you OK?' any day of the year - reminding us how real connection and meaningful conversations can happen in the most ordinary, everyday moments. Across every age and stage of life, people helped normalise these important check-ins by looking out for one another, reducing stigma, and driving genuine change. Thanks to our supporters, awareness continues to expand in schools, workplaces, sporting clubs, and communities in every corner of Australia. Thank you to everyone who started conversations, and to everyone who supported the mission and work of R U OK?. Below is a short video which shares a glimpse of the activity made possible through collaboration. *Voice-over by former-CEO, Katherine Newton.
10 December 2025
From growing up on farms to a shared interest in history, Australians, young and old, are discovering just how much they have in common, and how storytelling can connect generations in unexpected ways. What’s bringing them together is 'Heart and Soul Story', a social enterprise that fosters intergenerational connections. Through its programs, young people and older generations come together in aged care homes and schools to share stories, build life skills, and prevent loneliness. At a recent session which encouraged everyone to Ask R U OK? Any Day, students visited an aged-care community with R U OK? Conversation Bingo cards, which feature prompts to spark humour, curiosity, and connection.
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