2018: A year in review

hello • 13 December 2018

We share some of the good news stories and achievements of the past year


2018 was an incredible year for the message of R U OK?, with national awareness and participation of the conversation movement continuing to grow. Our focus this year has been showing Australia that every day is R U OK?Day, with the aim to empower people to use our four conversation steps - Ask, Listen, Encourage action and Check in - to support those struggling with life any day of the year.


Before we announce our plans for 2019 we wanted to reflect on the last 12 months and share a few of highlights with you


We celebrated our tenth R U OK?Day


13 September, 2018 marked our tenth R U OK?Day – our national day of action designed to remind people that every day’s the day to reach out and start a conversation with anyone who might be going through a tough time. We celebrated the day on the lawns of Barangaroo (Sydney) with our founder the late Gavin Larkin’s family and a crowd of supporters, ambassadors, politicians, leaders and people who believe conversations can change lives.


Here are some reflections from the day:

The Conversation Convoy:

We travelled 16,000 km across Australia on the Conversation Convoy. We visited every state and territory and hosted events in 26 communities to show Australia that every day is R U OK?Day.

Here are some of our favourite moments from the road:

The Signs


We released a video series, narrated by R U OK? Ambassador and national icon Jack Thompson. The videos revealed everyday scenarios where the characters are not quite themselves – they’re showing signs of changes to regular habits - to showcase some of the subtler signs that could indicate someone’s going through a tough time or struggling with life.

#YouCanTalk

We collaborated with beyondblue, headspace, ReachOut.Com, Lifeline, Black Dog Institute, Everymind, and Life in Mind, on the #YouCanTalk campaign aimed at giving people the confidence to respond to friends and family when they need help and guide them to the right support services. Learn more.


New workplace resources

We developed a new ‘R U OK? at Work’ hub on our website showcasing our campaigns and resources that workplaces can use to support the message, all year round.


  • The hub includes the following free resources which were released this year:
  • A practical guide for the workplace, suitable for any industry to help colleagues start an R U OK? conversation and find ways to manage the load,
  • An animation featuring ALEC, named after our 4 conversation steps, talking us through how to have a conversation with a workmate who’s going through a tough time.
  • A campaign for the motor trades industry, in partnership with MTAA Super, designed to get workmates talking about life’s ups and downs.
  • A campaign encouraging front and back of house staff in the hospitality industry to look out for their work family that includes a short online course educating people on how to have meaningful conversations at work and at home.

R U OK? Primary School Toolkit

We released a curriculum aligned toolkit for kindergarten to year six to introduce and emphasise the value of building close connections and developing strong relationships at school. The toolkit encourages students to look out for their classmates by asking R U OK? and compliments our ‘Together it will be OK’ music video.



‘Testing Times’

Exams can be a ‘Testing Time’ for anyone. Research shows young Australians are more comfortable opening up to a friend than a parent or professional. So, when the pressure is on, university students really need the support of their peers. That’s why, with the support of Griffith University, University of Canberra, UNSW and Western Sydney University, we released a new campaign showing that looking out for each other around exam time is important and need not be difficult or time consuming.

Continued focus on regional and remote communities

We kicked off the year with a strong presence at the Tamworth Country Music Festival with and got the conversations flowing at two music concerts.


With much of the country facing drought and hardship, we continued to distribute our ‘Mateship Manual’, a practical guide to supporting those who are doing it tough on the land.


We worked with the Peninsula Film Festival on a series of film-making workshops to help budding young directors weave the R U OK? message into their storytelling, culminating in a showcase at Broken Hill.

Resources for LGBTI+ youth


With guidance from the National LGBTI Alliance, we developed a new resource hub encouraging LGBTI+ youth to ‘Listen with Love’ to any of their peers who might need a listening ear. Learn more.


Free resources for the community


We created a guide for local councils to help them remind their residents and staff to regularly check in with neighbours, friends and loved ones by asking, “Are you OK?” every day of the year. View guide.


A simple way to connect or reconnect with someone is over a cuppa. So, this year we called on Australians to make time for a cuppa and a convo with the people who matter most to them. Check out the guide.


R U OK? produced a guide to help cafes across Australia to remind their customers and staff that a heartfelt conversation over your daily cuppa could change a life - any day of the year. View guide.

Konnect app


On the International Day of Happiness, we released a mobile app which encouraged people to spend more time with their family and friends and 'Konnect' through a series of interactive challenges. Use now.


New partnerships:

We welcomed new partnerships and support from:

·Twinings

·QBE

·MTAA Super

·Top Parks

·Virgin Australia

·Real Estate Institute of NSW

·Comcater


R U OK? is also extremely grateful for our longer-term partners, including:

·Principal partner Liptember

·Connor Menswear

·Flight Centre Foundation

·The Australian Government

·Yellow

·The Audi Foundation


These organisations and all our financial supporters and partners, allow us to reach more Australians and take the message further.


New Ambassadors:

We welcomed a number of new Ambassadors lending their voices and experience in support of R U OK?, including:

·Celeste Barber

·Beau Ryan

·Luke Antony

·Axle Whitehead

·Sam Mac

and many more.


We’re so grateful to all the R U OK? Ambassadors who give their time freely and enable us to show more Australians how to initiate life-changing conversations and prevent suicide.


Increased community support:

The number of events hosted by the community doubled and had a full calendar of active challenge events. All of our hosts, donors and participants helped spread the R U OK? message in a meaningful way.

People are often surprised that R U OK? only has 9 staff members. With such a small national team, much of our capacity to succeed can be attributed to the goodwill of our dedicated supporters, ambassadors, partners and the community.

Everything we are able to achieve is strengthened by significant generosity and and goodwill.

Importantly, R U OK?’s capacity to develop free campaigns and resources that are effective, safe and empowering, owes much to our evaluation work with Colmar Brunton. Along with the guidance we receive from expert groups and sector partners.

We would also like to thank R U OK?’s Board for their ongoing support.

We look forward to 2019 and continuing to work towards our vision of a world where everyone is connected and protected from suicide.


Nazik, in a yellow t shirt, at an R U OK? event.
18 March 2026
With Harmony Week highlighting the importance of belonging, Nazik’s story of overcoming adversity shows how connection can shape a life.
3 February 2026
From growing up on farms to a shared interest in history, Australians, young and old, are discovering just how much they have in common, and how storytelling can connect generations in unexpected ways. What’s bringing them together is 'Heart and Soul Story', a social enterprise that fosters intergenerational connections. Through its programs, young people and older generations come together in aged care homes and schools to share stories, build life skills, and prevent loneliness. At a recent session which encouraged everyone to Ask R U OK? Any Day, students visited an aged-care community with R U OK? Conversation Bingo cards, which feature prompts to spark humour, curiosity, and connection.
14 December 2025
The recent incident in Sydney has left many feeling distressed and overwhelmed, and you may notice the children in your life are struggling too. Below, you’ll find advice from mental health experts on caring for your own wellbeing, and providing meaningful support to others in the days and weeks ahead. Talking to children about traumatic events Children are likely to have seen and heard distressing information about this incident. Ongoing news coverage, images and discussion can intensify feelings of anxiety, sadness and anger. The Child Mind Institute has published a practical guide to help parents and carers talk with children about traumatic events. The guide offers practical age-specific advice and has been developed by experts in child psychology, you can access this guide here . Events involving violence or serious harm can be especially difficult for children to understand or discuss. The guide focuses on helping children feel safe, supported and reassured, and encourages parents, carers or guardians to: Provide comfort and reassurance, including physical affection Remain calm and measured when discussing the event Maintain regular routines to restore a sense of normality Encourage play, connection and time with others Share honest, age-appropriate information from trusted sources Limit children’s exposure to news, especially younger children Listen patiently and validate children’s feelings Recognise that fear, anger, sadness or guilt are all normal reactions Looking after yourself, and supporting others Rachel Clements, R U OK? Advisor, and Director of Psychological Services at Centre for Corporate Health, said strong emotional reactions are normal and healthy for people of all ages following public acts of violence, even among those not directly impacted. “Some reactions that are incredibly normal are concern, shock, horror, disbelief. When that wears off sometimes, people experience stronger feelings, sometimes anger, despair, sadness, anxiety or fear-based behaviour."  Ms Clements advised that connecting with friends, sporting clubs, or workplace networks, and simply asking ‘are you OK?’, can play a key role in supporting people experiencing distress. "This event will disrupt the nervous system. One of the most important things we can do is stay connected, talk to each other and lean into supportive conversations,” Ms Clements said. She suggested starting a genuine conversation by asking questions such as: 'it's been tough watching this information coming to light, how are you feeling about it?’ “Then, all you’ve got to do is listen with empathy, without judgment or interruption, and just allow someone to talk about their experience and how they are feeling. When it is the right time in the conversation, you can then gently guide someone towards supportive actions, like doing some gentle exercise, staying connected with friends and family, or maintaining regular routines.” Ms Clements emphasised the importance of checking in again to ensure people have continued support. If you notice someone’s distress is ongoing for several weeks and begins to affect their work or social life, professional help should be encouraged. If you or the children in your care are experiencing ongoing distress, consider speaking with a doctor or another trusted healthcare provider. Free and professional 24/7counselling services are available, find contact details here . If you or someone you know is in immediate danger, call 000. Ask R U OK? Any Day.
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